The Gag

Brand Identity

Communication Design

Michelle Trang Nguyen
Rebranding Toronto's Drag scene, most that follow the stereotypical rainbow, neon, glitter motifs. A drag bar that represents drag as a form of art that should be respected. Paying tribute to Canada's drag queens as they never fail to leave us gagged.
Timeline
12 weeks
Tools
Illustrator, Photoshop, InDesign